Why hiring a home stager is valuable in the home selling process

by Ari Koufos 02/05/2024

Sofa with pillows and a mirror hung on the wall

Some may say home staging is an art form. Rightfully so! It involves the process of decorating a space to create a warm and inviting ambiance. The staging of a home is done to attract potential buyers. So, what’s achieved by staging your property, and why should you hire a professional home stager? 

How much value does home staging add?

Buyers on the market are usually checking out multiple properties in hopes of finding “the one”. This means first impressions are crucial.

Home staging depersonalizes a property, so prospective buyers can envision the space as their own, rather than see it as someone else's home. 

Marketing becomes much easier for a staged home. Professional pictures and a clean yet neutral space goes a long way. 

Hiring a home stager

When you’re ready to start the home buying process, consider hiring a professional staging company. Some real estate agents offer staging services, but a professional who specializes in this area may have more to offer. 

Since they are an unbiased party, they can easily depersonalize the home and make it ready for the view of many.

Studies have even shown, 91% of sellers who’ve hired a home stager have sold their property within a month. 

Overall, home staging professionals can greatly increase potential buyers interested in the property. They can provide a neutral take in preparing your home for sale, which will increase the chances of your property selling faster. Consider inquiring about local home staging services with your real estate agent for more information.

About the Author

Ari Koufos

I have been selling Real Estate in the Greater Boston Area since 1997. I am the Co-Founder & Current Broker/Owner of Realty Executives in Watertown. A lifelong resident of Watertown which I still reside with my Wife Debra and my Twins Emily & Christopher.  I am a  supporter of many local & national charities. One of my most rewarding fundraisers was as a rider in the PanMass Challenge in 2010,2011,2015 & 2016 raising over $50,000 over those 4 years for the Dana Farber Jimmy Fund. I am a 1988 Graduate of Bentley University in Waltham. I have extensive knowledge of all types of Real Estate participating in over 1000 transactions. I also have New Construction experience & specialize in condo conversions.  

Purchasing a home is one of the single most important investments in a person's life. With my expertise and guidance in the home buying and selling process, I can help find the most appropriate home for you. You can be assured that an experienced Real Estate Professional is working with your interests in mind. Please contact me on my cell at 617-799-8948 for a free consult if you are thinking of Buying or Selling your home.